Q: How would you describe your responsibilities in under 10 words?
A: Develop and implement a luxury resort’s PR-marketing strategies.
Q: What makes a typical day in your line of work?
A: My day involves doing marketing plans, content creation, media outreach, creating a press release, social media copywriting, and hotel campaign planning.
Q: What does your day off look like?
A: On my day off, I indulge in self-care by visiting a salon for a hair treatment, getting my nails and eyelash done, and watching Netflix the rest of the night.
Q: What’s the toughest part of your job?
A: The toughest part of my job is constantly adapting to changes in the market and guests’ behaviour while balancing the hotel’s goals and budget. Additionally, it can be challenging to measure the ROI of marketing efforts in the hospitality industry. To be honest, making people really understand what we are doing is tough.
Q: What do you find most satisfying in your job?
A: Seeing the direct impact of my marketing efforts on the hotel’s success.
Q: Who has been the most influential figure in your career?
A: Honestly, my very first boss, my leader and my mentor had the biggest influence on my career. Nevertheless,
I hold all of my past and current bosses or supervisors in high regard as they continue to serve as a source of inspiration and learning opportunities for me. I strive to learn from them every day, recognising that there is always something valuable to gain from their experiences and expertise.
Q: Name one really special thing about your hotel?
A: We take pride in crafting an exceptional guest experience that goes beyond the regular offerings usually found in hotels. Our focus is incorporating the rich local culture into our curated activities, aiming to exceed our guests’ expectations. This is something I am always proud of from our Ladies and Gentlemen, their exceptionally personalised service.
Q: Tell us something about you that most people don’t know.
A: I prefer boneless chicken to bone-in.
Q: If you had not taken this career path, what would you have chosen?
A: An influencer.
Asia Dreams Volume 47
Mandapa, a Ritz-Carlton Reserve
Jalan Kedewatan, Ubud, Gianyar
Bali 80571, Indonesia
T: (+62) 3614792777
