Director of Public Relations and Marketing Communications at Four Seasons Hotel Jakarta
Q: Tell us about how you started your career in hospitality.
A: After graduating from high school, I enrolled in a Hotel Management school in the Blue Mountains of Sydney, Australia. Upon completion, I returned to my hometown and secured my first job as a guest relations officer, where I eventually progressed to a role in the Executive Club. It was during this time that my career path shifted towards public relations when the incumbent left and I was tasked with taking over their responsibilities in the sales and marketing department. I discovered a passion for networking, meeting new people, and interacting with the media, which has driven my professional development ever since.
Q: You’ve been working for Jakarta’s top names in hospitality. Can you share with us the secret to keeping up the good work and reputation?
A: There is no formula for this; genuine care and authenticity are essential for building a connection with our peers. As a PR professional, it is crucial to always present myself in line with the hotel’s brand, which plays a critical role in maintaining the hotel’s reputation, regardless of where I work.
Q: The Four Seasons brand is known for its unparalleled experience in hospitality. What caused you to join them and how has the experience been so far?
A: It is an incredible honour to have the opportunity to join Four Seasons Hotels and Resorts, one of the world’s foremost luxury hotel brands. Working with Four Seasons has taught me the importance of remaining humble and cultivating a strong sense of professionalism.
Q: Following the previous question, what is the Four Seasons Hotel Jakarta experience, and what can guests expect from visiting the hotel?
A: Simply, an exceptional luxury experience with the unique blend of Indonesian culture and the Four Seasons brand’s sophistication. They will enjoy luxurious and comfortable accommodations, impeccable service from highly trained staff, while the hotel’s restaurants offer an exceptional culinary experience. Additionally, the hotel’s prime location in the heart of Jakarta provides easy access to many of the city’s cultural and entertainment destinations.
Q: What is the most valuable lesson that you’ve learned working as a hotelier?
A: The importance of building and maintaining strong relationships with guests, media and partners. Understanding their needs, interests, and preferences is essential to create effective communication strategies that enhance the hotel’s reputation and image. Additionally, being adaptable and able to handle crises and unexpected situations while maintaining composure and professionalism is crucial for success in the role.
