Raised to innovate tailoring, Andre Febrianto has come from humble beginnings into one of the prominent figures of the industry today. Currently managing tailoring locations across Central Indonesia, Andre took some time to answer some questions about his life, his passion and his masterpiece, Andrea Marco.
Q: How did you get into the tailoring industry? Were there any driving influences throughout your upbringing?
A: I was born from experience and expertise in the field. With more than 15 years of experience in tailoring, I have a diverse understanding of fashion and style, such as the use of premium materials and cuts, as well as the art of sewing in depth.
Q: Who has been the most influential figure in your career?
A: My wife.
Q: How have your openings in multiple cities across Indonesia, namely Bali, Bandung and Surabaya changed your perspective on tailoring?
A: Yes, they are different. The biggest change I see across the various regions we are based in is in each client’s character and style preferences.
Q: What would you say is the biggest difference between your clientele in Java and in Bali?
A: For clients in Java, the majority are dominated by local people for weddings, business and fashion, while Bali is dominated by tourists from abroad whose needs and desires are varied. The manufacturing process varies between the two as well.
Q: Throughout your impressive and dedicated career, can you give an example of when your perseverance throughout a certain period has benefitted you and your business?
A: With the bespoke method, Andrea Marco’s trademark is that our suits are made 100 percent by hand. We still highlight the traditional side, namely the art of making the suit itself, so that even in difficult times, if we work with pleasure and art in it, it will not affect difficult times.
Q: What responsibilities do you retain within your business?
A: Designing a new model for every season, styling top-notch clients and making sure all the production runs as Andrea Marco’s character. For me, one of the most important things in tailoring a custom suit is that the cutting and the sewing be precise so the client can get the best-fit suit for their unique body.
Q: Which location, between those of your tailors, do you stay the most often, and why?
A: Bandung, because it is our main production place.
Asia Dreams Volume 49
Andrea Marco
IG: @andreamarcosuit