On 24th February, OMEGA began its much-anticipated Indonesia exhibition road show at Plaza Senayan to much fanfare. The exhibit was open till 5th March for all watch enthusiasts and casual visitors, with OMEGA’s attentive ushers and boutique staff eager to share OMEGA’s history and iconic timepieces. Since the Swiss watchmaker’s inception in 1848, OMEGA has paved the way in revolutionary watch design, continually leading the pack with its innovation and excellence.
Seven sleek futuristic exhibits featured the unique themes explored in the iconic brand’s celebration of its diverse achievements in various fields. A booth was dedicated to ladies’ watches, showcasing elegant and intricate OMEGA timepieces designed exclusively for the fairer sex. The Sporting Spirit booth displayed OMEGA’s prestigious history as the official timekeeper for the illustrious Olympic Games, sharing in the remarkable triumphs and achievements. For fans of the Bond series, the OMEGA and Bond booth was a major draw, where a line-up of iconic 007 watches was showcased. As the first watch officially certified for NASA missions, OMEGA’s long history in outer space was displayed in the Beyond Earth exhibit. OMEGA’s dedication to social causes was also highlighted in its partnerships with esteemed organisations such as Good Planet and Orbis International. In the Watchmaking display, OMEGA’s latest foray into innovations with new technologies and cutting-edge materials such as ceramics was exhibited. As a leading watchmaker, OMEGA worked with The Swiss Federal Institute of Metrology to launch the new Master Chronometer certification. A booth displaying OMEGA’s Globemaster (the world’s first Master Chronometer) was the centrepiece of the exhibit.
